Ask Carla Priddon about the biggest achievement of her professional life and she will tell you it was when she became chief executive of The Way Youth Zone, a charity for young people in Wolverhampton, UK, at the age of 33. But after two years in the job, Ms Priddon was ready for a new challenge.
She found it in a distance-learning MBA at Warwick University. Since starting the course last year, Ms Priddon has been designing a new performance management framework for The Way, while keeping up the long hours needed to lead the organisation.
“[This is] something I